Whether attention modulates the appearance of several basic stimulus features has been discussed for more than a century and is still debated. Whereas many studies using a comparative judgment to assess the effect of attention on appearance have found evidence for such an effect (Abrams, Barbot, & Carrasco,
2010; Anton-Erxleben, Henrich, & Treue,
2007; Carrasco, Fuller, & Ling,
2008; Carrasco, Ling, & Read,
2004; Fuller & Carrasco,
2006; Fuller, Park, & Carrasco,
2009; Fuller, Rodriguez, & Carrasco,
2008; Gobell & Carrasco,
2005; Hsieh, Caplovitz, & Tse,
2005; Ling & Carrasco,
2007; Liu, Abrams, & Carrasco,
2009; Liu, Fuller, & Carrasco,
2006; Montagna & Carrasco,
2006; Turatto, Vescovi, & Valsecchi,
2007), two recent studies using an equality judgment have not (Schneider & Komlos,
2008; Valsecchi, Vescovi, & Turatto,
2010). The authors of these studies have assumed that equality judgments are superior to comparative judgments because supposedly they are immune to decision biases and have proposed that previous results can be explained by such a bias. A bias could, in principle, originate either from a certain response strategy generated by observers' expectations about the experiment (demand characteristic) or from specific criterion settings. Numerous studies have experimentally addressed these potential concerns with regard to the comparative judgment (see Discussion in Anton-Erxleben, Abrams, & Carrasco,
2010, pp. 15–16). Schneider and Komlos' (
2008) model for comparative and equality judgments attribute the potential bias to a change in response criteria. Anton-Erxleben et al. (
2010) were the first to test for biases and sensitivity to shifts in perceived contrast of both the
comparative and equality judgments, as used in those studies, with and without attention. That study revealed that equality judgments are bias-prone in a criterion settings sense and are also less sensitive than comparative judgments. Nevertheless, with sufficient statistical power, results from both paradigms showed an increase in apparent contrast by attention.