However, there is an alternative explanation to these findings. Specifically, emotionally expressive faces, especially faces signaling threat, demand attentional resources (for a review see Palermo & Rhodes,
2007). Attended processing in turn would allow for the influence of top-down processes such as the influence of gender stereotypes. Specifically, people have strong beliefs regarding how likely it is for men and women to show certain emotions (see, e.g., Fischer,
1993). Thus, it is frequently considered to be less appropriate or likely for women to show anger than it is for men (Hess, Adams, & Kleck,
2005), whereas women are also expected to show more fear and sadness than men (Hess et al.,
2000; Plant, Hyde, Keltner, & Devine,
2000). Women are also expected to smile more than men and in a wide variety of situations, including when experiencing negative emotions (for a review see, e.g., Hess, Beaupré, & Cheung,
2002). In a recent study, Hess, Mallen, and Lipp (
2009) found that during passive viewing of angry, happy, and sad expressions the late positive component of the ERP—indexing the perception of a counter-stereotypical event—was larger for women showing anger and for men showing sadness. This finding supports the notion that gender-based expectations regarding emotional displays are rapidly and implicitly activated. It is hence possible that the strong association of emotion and gender judgments observed in the present research is partially due to the influence of stereotype-based expectations. However, this explanation is rendered less likely by the absence of an effect for sadness, a stereotypically female emotion (Hess et al.,
2000), in
Study 2 as well as by the fact that the strongest bias toward a feminine judgment in
Study 1 was found for the happy/fear blend, which is not a stereotypical facial gesture at all. However, it would be interesting to assess to what degree top-down processes can interact with perceptual processes under different conditions.