Depending on its exact spatial and temporal proximity to a target stimulus, the cue stimulus could interact with the target stimulus at a sensory low-level site, through brightness induction or some other mechanism that could affect the registration of the stimuli even at the retinal level. For example, in a previous study, we found an additive effect of the cue that depended on its contrast polarity, such that a dark cue reduced the apparent contrast of perithreshold disc targets and a light cue enhanced it (Schneider,
2006). Cues can orient attention to a target, which, in addition to potentially altering the appearance of a stimulus, could initiate a variety of other mechanisms that might prioritize the cued target in a behavioral choice task. Attentional selection shortens reaction time (Posner,
1980), improves discriminability (Lee, Itti, Koch, & Braun,
1999), reduces variance (Prinzmetal et al.,
1997), lowers detection thresholds (Lu & Dosher,
1998), and generally increases the salience of a target. In addition, transient cues cause conspicuous phenomena, such as motion induction (Jancke, Chavane, Naaman, & Grinvald,
2004) and changes in temporal order (Schneider & Bavelier,
2003), whose spatiotemporal criteria resemble those required for attention. In addition to the various effects of a cue on a target, even the mere presence of a cue associated with one target and not the other could prioritize that target and cause a simple response bias favoring it.