Adaptation is frequently used for dissecting mechanisms of visual processing (Graham,
1989), but the functional role of many adaptation effects are unclear. Our results suggest one important role may be to make salient those stimuli that differ from those recently encountered. That is, adaptation may serve to highlight novel stimuli or associations, so that changes in the environment are more easily detected (Barlow,
1990). This suggestion is consistent with some previous physiological studies, including adaptation-induced changes in receptive field structure in the retina (Hosoya, Baccus, & Meister,
2005) and the mismatch negativity, a scalp potential evoked by the appearance of an ‘oddball' stimulus (Naatanen, Tervaniemi, Sussman, Paavilainen, & Winkler,
2001). In addition, while visual salience has often been considered to be determined by spatial context, there is perceptual (Sachtler & Zaidi,
1993; Murakami & Shimojo,
1995; Tadin, Lappin, Gilroy, & Blake,
2003) and physiological (Webb et al.,
2005, Tailby et al.,
2008; Camp et al.,
2009; Patterson et al.,
2013; Wissig & Kohn,
2012) evidence that spatial and temporal contextual effects interact strongly, further supporting a common function for these influences.