There is an ongoing debate about the extent of cultural influences on eye movements to faces. In the current work, we focused on assessing the effect of culture and face race on initial task-related eye movements during face identification. Our findings show that Asians and Caucasians use similar initial eye-movement strategies for face identification, at least for identifying Asian faces among other Asian faces and Caucasian faces among other Caucasian faces. Both groups fixated a featureless point just below the eyes.
Table 10 summarizes the statistical comparisons of the first fixation positions across observer cultures and face races in
Experiments 1,
2,
3, and
4 and the associated effect sizes (from all 54 observers who performed part or all of
Experiments 1,
2, and
4). Together, our results showed no consistent cultural effects on the first fixation positions in the vertical dimension. For the horizontal dimension, we observed a leftward bias (0.79°, 11% of interocular distance) for Caucasian observers after averaging across
Experiments 1,
2, and
4 considering all 54 observers. The result agrees with that of Hsiao and Cottrell (
2008), who also showed a leftward bias (0.24°, 7% of interocular distance of 3.7°) for Caucasian observers directing their initial fixations to Caucasian faces (see also Bindemann, Scheepers, & Burton,
2009; Butler et al.,
2005; Everdell, Marsh, Yurick, Munhall, & Pare,
2007; Leonards & Scott-Samuel,
2005; Mertens, Siegmund, & Grusser,
1993). Yet the leftward bias (0.23°) was smaller for Asian observers, leading to a cultural difference of 0.56° (8.1% of interocular distance) in the horizontal dimension when averaged across experiments. Given such a small magnitude, separate analyses among experiments did not consistently reach significance in the difference (
Table 10), except for
Experiment 2 (
Table 5;
Supplementary Table S2) and for combined data from
Experiments 1 and
4 (
Table 8). Importantly, the horizontal cultural difference found in our study was (a) smaller than the variability within each cultural group (
Table 10; effect size, Cohen's
d = 0.7) and (b) approximately one-sixth to one-fourth of the size of the effect (in percentage of interocular distance) found in previous studies for aggregate fixations within stimulus presentations of 1.5 s or longer (see
Table 11 for a summary of the magnitudes of the cultural effects and the methodological details in the current and previous studies). These comparisons suggest a rather small horizontal cultural effect in the first fixation. Furthermore, our analysis of the second and subsequent fixations did not reveal any statistically significant differences across cultures in the distribution of fixations across the eye, nose, and mouth regions. Similarly, no cultural differences were found when looking at all fixations together. Together, our results suggest similar fixation patterns across Asian and Caucasian observers.