Previously, we made the anecdotal observation that facial skin appearance is affected by changing the color and luminance of the facial features in ways that increase or decrease facial contrast (Porcheron et al.,
2013, p. 4). We attributed this effect to the fact that faces are processed holistically, involving less decomposition into parts and greater spatial integration than other objects (Farah, Wilson, Drain, & Tanaka,
1998), including for judgments of facial age (Hole & George,
2011). Similarly, a recent psychophysical study found that lip color affects perceived skin lightness, and the authors proposed that this is due to holistic processing (Kobayashi, Matsushita, & Morikawa,
2017). Yet there is another way that contrast around the facial features might affect the appearance of surrounding skin, based on observations that apparent contrast can be modulated by surrounding image content (Bex, Mareschal, & Dakin,
2007). For example, Chubb, Sperling, and Solomon (
1989) found that the apparent contrast in a target patch of random visual texture is affected by surrounding background texture such that if the surround has higher contrast, the target patch appears to have lower contrast (suppressed contrast). Contextual modulation of contrast is typically accounted for by models of contrast gain control (Geisler & Albrecht,
1992; Heeger,
1992; Morrone, Burr, & Maffei,
1982), based on mutual inhibition of the activity of neurons in primary visual cortex via divisive normalization.