October 2020
Volume 20, Issue 11
Open Access
Vision Sciences Society Annual Meeting Abstract  |   October 2020
Viewing pictures of foods elicits taste-specific activity in gustatory insular cortex
Author Affiliations & Notes
  • Jason A. Avery
    National Institute of Mental Health
  • Alexander G. Liu
    National Institute of Mental Health
  • John E. Ingeholm
    National Institute of Mental Health
  • Stephen J. Gotts
    National Institute of Mental Health
  • Alex Martin
    National Institute of Mental Health
  • Footnotes
    Acknowledgements  This study was supported by the Intramural Research Program of the National Institute of Mental Health, National Institutes of Health.
Journal of Vision October 2020, Vol.20, 882. doi:https://doi.org/10.1167/jov.20.11.882
  • Views
  • Share
  • Tools
    • Alerts
      This feature is available to authenticated users only.
      Sign In or Create an Account ×
    • Get Citation

      Jason A. Avery, Alexander G. Liu, John E. Ingeholm, Stephen J. Gotts, Alex Martin; Viewing pictures of foods elicits taste-specific activity in gustatory insular cortex. Journal of Vision 2020;20(11):882. doi: https://doi.org/10.1167/jov.20.11.882.

      Download citation file:

      © ARVO (1962-2015); The Authors (2016-present)

  • Supplements

Grounded theories of cognition claim that the neural substrates involved in object perception support both the perceptual and conceptual processing of those objects. Thus, the conceptual representation of food should involve brain regions associated with taste perception. This idea is supported by previous human neuroimaging research showing that viewing pictures of food (vs. non-food objects) activated taste-responsive regions of the insular cortex, thus suggesting that these pictures trigger an automatic retrieval of taste property information associated with the depicted foods. While suggestive, these findings do not indicate whether these representations contain specific information about the taste qualities of the depicted foods (i.e. whether a food is predominantly sweet, sour, or salty). To explore this question, we examined food-related responses within the human brain using ultra-high resolution functional magnetic resonance imaging (MRI) at high magnetic field strength (7-Tesla). During scanning, participants tasted sweet, salty, sour and tasteless liquids, delivered via a custom-built MRI-compatible tastant-delivery system. In a separate task, subjects also viewed pictures of a variety of sweet, salty, and sour foods, as well as non-food objects. As previously observed, all tastes (vs. tasteless) activated gustatory cortex within the dorsal mid-insula, a region also activated when subjects viewed pictures of food (vs. non-food objects). Using multivoxel pattern analysis, we were able to decode the taste category associated with these food pictures within this mid-insula region as well as from a region of oral somatosensory cortex. A multivariate searchlight analysis also decoded the picture-associated taste category in orbitofrontal cortex and the amygdala - regions located downstream in the taste pathway. These results suggest that these food representations, located within the neural structures involved in taste perception, contain information specific to the sensory qualities of visually depicted foods.


This PDF is available to Subscribers Only

Sign in or purchase a subscription to access this content. ×

You must be signed into an individual account to use this feature.